since march this year, Japanese brands in the outbreak period.Car sales continued growth, not only the SUV market is very hot, the top ten places of suvs in June accounted for 4 position.We usually see on the Internet, most of the evaluation of the Japanese were poking fun at.But why they were so busy, you know diaoyu island were, are, and the conflict between China and Japan to earlier this year, don't the Chinese patriotic?
denounced tend to stay in the mouth
although we often meet on the net, putian to scold Japanese comments, those who can only represent part of the idea.Now inside of the heart truly resolutely reject Japanese people, in fact, not many.And as at the centre of the boycott of Japanese goods away in 2012, people have gradually forget the mood at that time, "the pain is forgotten where gain follows" is the nature of human beings.
of course, don't buy Japanese cars are not patriotic, patriotism should be how to find a way to make country strong, rather than a radical boycott foreign goods.In addition, domestic now basically everywhere is full of Japanese goods, want to completely resist obviously unrealistic.Under the impetus of the economy and cost performance, a lot of people will eventually choose Japanese, after all, everyone want to cheap and fine things.
small advantage diversification
Japanese is so successful now, thanks to the development of accurate market positioning and diversified models.In the environment worsening today, the history of Japanese small vehicles grinds only advantage gradually out of the experience, such as corolla, ralink, sylphy hit in succession.By last October is multiplied by the purchase tax halve policy, introduced a corolla, ralink double with vehicles, sales have been higher.
at the same time, in the domestic SUV market rise this two years, Japanese automakers have not been idle.From 2014 began to launch a series of new SUV models, such as the whole novel jun, bean, X - the RV, and new qashqai, etc.These models are now become the best-selling models, visible Japanese go every step is very accurate.Whether the adjustment of product structure, or a new car positioning, Japanese are very accurate in this respect.
channel perfect after-sale service and convenient
in addition to the advantages of the above models, the Japanese sales channels and after-sales service is also very commendable.Honda, for example, dealers of 4 s shops across the country have more than 1100, even three or four line are two or more of the city's remote service point.So perfect dealer channels for Japanese car sales and after-sales service provides a guarantee.
in addition, the Japanese car repair and maintenance is also very convenient.Japanese after so many years in the development of the domestic car parts are everywhere, so to speak, and the price is very cheap.At the same time, the repair of Japanese technology is also very mature, so bought Japanese after users don't need to worry about after-sales service.
ashkenazi car hit to reel
the outbreak of the Japanese, in addition to its own internal various advantages, the collapse of the opponent is also an indispensable external cause.Last October, the public Revelations door "cheating" emissions, its influence to now have not completely eliminate.Volkswagen's each brand sales influenced by serious, that will be the throne of the world's first to the Toyota last year.
while, consumer's response to the public scandal in China is not big, but it is also hard to avoid.Therefore, in the ordinary car market, Japanese won the takings must have the initiative.
brand deep roots
in the end, overcame Chinese cars on the acquisition of psychological defence a straw, and the influence of the Japanese car brands.Japanese since the 1990 s has entered the home, do you remember at a time when its slogan is very loud, "in the end things will mend car, have a road there will be a Toyota car".The accumulation of many years, the Chinese to Japanese brand has already formed the trust, both Toyota and Honda, has its reliable quality assurance.Therefore, under such consumer word of mouth, more and more people begin to choose the Japanese.
yanzhao car news summary:
this is the reason why Japanese in domestic sales, we have time to spray Japanese, is inferior to conclude they sell lots of reasons, in order to perfect our domestic cars.日系车如今能够横行世界，必然有其优点这是毋庸置疑的，一味的无知排外只能落得下成，取长补短才是王道!